|
Where is the commitment stronger: With your in-house departments or with an outsourced company? Some printers believe if they outsource, they are losing control of the job. At Rickard Bindery, we believe the opposite is true.
 |
For greater control of your mailing projects
consider outsourcing to the experts. |
First a word about outsourcing
Contrary to some people’s thinking, outsourcing actually gives you greater control of binding and mailing projects because outside resources
(i.e., vendors) know they are more easily “fired” than in-house departments. Trade finishing shops intuitively know that if they make foolish errors or take their eyes off
the production ball, they won’t receive additional work. Consequently, they are going to make every effort possible to make sure your job goes well.
We know you like being in the driver’s seat when it comes to producing your projects. Think of Rickard Bindery as the cruise control; you’re still steering but we’re helping you maintain speed without falling prey to speed traps. Outsourcing can help you to focus on core competencies of your business and allows us to do what we know best.
We practice what we preach
We have always felt that the process of building a house is a great analogy. The printer serves as the general contractor, while binderies are subcontractors. When it comes to specialty areas the general contractor turns it over to people who have made it their livelihood to be the absolute best at what they do. Just as an electrician or plumber comes in to finish off the inner workings of the house, a trade binder or mailer comes in for a specific purpose.
Take mailing as an example. The Rickard Bindery team is expert at folding, gluing, stitching and attaching, but not mailing. Although, a percentage of our work ends up traveling through the mail system, we know that with the complexities and variations in postal regulations it makes sense to use the experts in that field to prepare and insert the mail into the mail system. The mailing process is just different from the bindery business and a company whose main focus is mailing is the best suited to give the customer the highest value in mailing.
Similarly, companies specializing in other technical disciplines such as printing, die cutting or mailing are often well served utilizing companies like ours for bindery work. These are just a few of the many reasons to consider outsourcing jobs that travel through the mail. The ability to produce high quality work in a timely manner is everyone’s top goal. Rickard is pleased to help with your outsourced needs.
The Rickard Advantage
Founded in 1900, Rickard Bindery has been providing advanced folding and other post press solutions for more than a century. Rickard Bindery’s services include miniature, oversized, map, gate and specialty folding, 12-pocket saddle stitching, attaching, loop stitching, seam, fugitive and remoistenable gluing, rotary scoring, personalized product handling, fulfillment, wafer sealing and automatic shrink wrapping.
|
